— PROJECT NAME
Young Advisory Group (YAG) is a consultancy firm run by students. With five branches spread over the Netherlands, it has executed over 300 projects for big corporates as well as sole proprietorships. As a part of YAG, you not only execute consultancy projects but also run the company by taking up different roles. People are part of YAG for about a year to a year and a half.
For a developer, producer and distributor of high-performance plastics, the internal communication strategy was looked into. With the distinction between office and floor personnel at the company, our team looked into how current communication was received and experienced. Multiple internal interviews were conducted with personnel at each level of the company. Additionally, desk research and an external questionnaire were executed. Different personas were designed to illustrate the differences in wishes with regard to communication and a set of five recommendations was made to improve the communication strategy.
An online knowledge session was organized for a local authority in the Netherlands. Three claims about technology and the development of a local authority were presented and substantiated from multiple perspectives by experts on the subject. After each claim, we build in time to address thoughts and opinions of the people present. Pro's and cons to technological development in urban areas were discussed and debated. Afterwards, all information was analyzed, summarized and presented to our client.